Raabe Ford Lincoln

Raabe Ford Lincoln

Raabe Ford Lincoln has worked with Follow The Eyes for six years. They are located in Delphos, Ohio (10 miles west of Lima), which provides them the opportunity to grow sales based on proximity and reputation. Very few Ford dealerships in the COUNTRY can claim they received 10 President’s Awards from Ford. Their focus on customer service has earned them this recognition.

Follow the Eyes has capitalized on Raabe’s notoriety. The video and static branding elements we designed for them evoke confidence, trust, and strong relationships with new and existing buyers. Social media, online video, and banners continue the branded messaging combined with price point specials.

The dealership outgrew its facilities and constructed a brand new facility in 2017. Their new cars sales have increased 40 percent over the past six years. Their share of the used/CPO market, in their PMA, has risen to 39 percent. These numbers are admirable for a legacy dealership with a sterling reputation.

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