I’m Haley Zimmerman,

Director of Digital Strategy

at Follow the Eyes

What do you do here?

Digital Strategist

How has your role at FTE evolved since you started?

I’m learning more everyday and expanding my strategic skill set in order to better serve our clients.

Describe FTE in 3 words.

Fun. Hard-Working. Friends.

What’s the best thing about your job?

I can’t pick just one: my role in taking a paper strategy to execution digitally, and Friday meetings when all of us in the office get together to talk about our upcoming day and our plans for the weekend.

What drew you to agency life?

I like the flexibility it brings. Agency life has the capability of being so collaborative, which makes you a better professional and brings you closer to your peers.

What’s your favorite quote?

“Forget not the Earth delights to feel your bare feet and the winds long to play with your hair.” – Kahlil Gibran

What is the nerdiest thing you do in your spare time?

Play Disney Trivia with my family

If you could have any one super power, which would you choose and why?

Teleportation. I’d never have to buy a plane ticket ever again.

List your top 3 favorite movies.

The Dark Knight; Marvel’s Avengers; Disney’s Aladdin