I’m Brad Tiernan,
Director of Business Development
at Follow the Eyes, Minneapolis
I am the Director of Business Development in Minneapolis, Minnesota
I’ve learned a lot since I made the jump to the agency side of the business. I wasn’t as familiar with certain media platforms coming from a broadcast television/digital background. Working at a full-service advertising agency, you have to become an expert in all medias. It’s a continuous learning process, and I’ve become much more comfortable with some valuable experience under my belt.
Having the freedom to utilize every type of media for my clients’ advertising mix. Coming from a television station, I was restricted to broadcast television and limited digital products.
I am much more comfortable in a consultative role versus being a sales person. I really prefer having the freedom to utilize every type of media for my clients’ advertising mix, rather than trying to sell them one specific media. Now, I can put my clients in the best possible situation to succeed utilizing the media that best suits their goals.
“Never half-ass two things. Whole-ass one thing.” – Ron Swanson
I could probably make a killing in the stock market if I was psychic! I think it would really improve my fantasy football skills too.
Mountain biking in New Zealand!!
“Bust A Move” by Young MC is my go-to karaoke song.
Dave Matthews Band at the Palace of Auburn Hills in Michigan
Wedding Crashers, Old School, The Hangover