Follow The Eyes

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About Us

Our Story

Follow The Eyes was founded in 2011 when a collective of creative, forward-thinking minds combined their talents and ideas to open a new breed of marketing agency. Our main focus is building a partnership based on trust with our clients. Every one of our clients benefit from the opportunity to align themselves with an agency that delivers strategies to fulfill their business goals and address their pain-points.

Five years ago the media landscape started to fracture and many businesses started wondering how to Follow The Eyes of their customers and how to be relevant at every moment in time. We created our own digital platform to deliver client-focused digital campaigns while providing in-depth reporting and optimizations in real-time (plus 15 minutes). The digital muscle, combined with our years of traditional and social channel marketing experience, allows us to successfully create integrated media campaigns built to deliver!

At Follow The Eyes we focus on the complex world of advertising and marketing so that business owners can focus on being entrepreneurial. We are constantly evolving and expanding in order to best fit the needs of our clients and to stay on the cutting edge of the constantly changing world of digital and traditional marketing.

Our Mission

To provide personalized, multi-platform marketing strategies to position our clients at the forefront in consumers’ minds by engaging them with advertising that creates an emotional connection. By targeting the right mediums with timely messaging, our individualized marketing plans allow every client to focus on their business while we take care of driving results. Through research, creativity, innovation and technology, we Follow The Eyes.

Who We Are

Follow The Eyes is a hybrid advertising agency based in Lima, Ohio. Why a hybrid agency you ask?  We concentrate on the base element strategies employed by experienced marketing agencies. Once we have the direction, design and branding components in place, we evaluate the best execution methods from an advertising agency perspective.

Follow The Eyes believes the use of concise, emotion-based marketing strategies in conjunction with targeted advertising agency media usage allows the client’s message to reach customers and prospects wherever they choose to be, whatever the medium or messaging environment. Only truly integrated marketing/advertising plans can effectively reach these fragmented audiences.

What We Do

We’ve developed a process that intertwines marketing and advertising strategies through a four-step process:

  • First, we conduct research to build a picture of your brand identity.
  • Next, conceptual marketing strategies for your brand/service/message are combined with budgets, timelines, and benchmarks.
  • Then, we distribute your message through various advertising media options such as: broadcast media (television and radio), digital media, social media, and mobile media.
  • Finally, after we deploy the right solutions at the right targets at the right time, we regroup and measure not just whether we are meeting our marketing and advertising goals, but also whether the targets have changed.

What We Offer

  • Branding
  • Design
  • Video Production
  • Social Media Management
  • Media Buying
  • Analytics
  • Digital Video and Display Advertising
  • Dynamic Search Engine Marketing
  • Web Development

“Passionate Yet Professional”

It has been my pleasure to work with Follow The Eyes for 5 years now. They have consistently exceeded my expectations across the board. I especially appreciate how they have gone above and beyond to learn my business and my customers. They have customized what they do to fit Allan Nott’s needs instead of us adapting our model to fit what they do. They are passionate yet professional in everything they do for Allan Nott. They have saved me many times over what I have paid over the years and I would recommend them to anyone who wants to get in front of more customers.
– Allan Nott Honda Toyota, OH

Get a partnership with Follow The Eyes started today by contacting us at 800-689-4595.